When you’ve already been successful, how do you evolve to be bigger and better? If your child is preparing for the 11+ exam then Test Teach are a force to be reckoned with. Building on 10 years of experience they had ambitions to expand their offer across general education.
Though brilliant in tutoring and employing academic trailblazers, Test Teach’s purpose goes deeper than simply that. Their belief is in preparing children for the real world. By teaching them to face and embrace failure they nurture trust and openness, allowing a child to succeed at their own pace. People shaped learning.
The idiosyncratic shapes found in non-verbal reasoning test papers were the starting point for the visual identity. Geometric forms were reinterpreted as the cornerstone of a colourful and fluid brand system. Balanced with clear-cut typography and a charismatic logotype that conveys the reassurance and quality that parents are looking for.
The new visual language has been carried across a wide range of applications, creating a coherent voice. From external A-board signs, to the smallest details of a test paper, to a modular website, and printed course brochures. Equipping Test Teach with the tools to help children flourish – to pass the 11+ and beyond.
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